British Superbike Championship announces new partnership with That Prize Guy

British Superbike Championship announces new partnership with That Prize Guy

10 June 2026

MotorSport Vision Racing (MSVR) is delighted to announce a new partnership with That Prize Guy, the fast-growing online prize competition platform, for the remainder of the 2026 ZYN British Superbike Championship season.

As an Official Sponsor of the UK's premier motorsport series, That Prize Guy will launch a series of exclusive BSB competitions beginning with VIP experiences at next month's round at Snetterton. These additions will complement their extensive portfolio of life-changing prizes, including houses, cars and holidays.

The new collaboration will also deliver a range of unique fan experiences throughout the season, with That Prize Guy featuring at each of the remaining nine championship rounds through prominent trackside branding and activations.

Fans will be able to enter competitions to secure premium viewing experiences at selected events, including the high-speed Thruxton Circuit and the iconic Cadwell Park. The new 'Prize View' experience will place winners in unique locations around the circuit, bringing them closer to the action and providing an unforgettable perspective on the speed and spectacle of the Championship.

For the title-deciding season finale at Brands Hatch, fans will also have the chance to secure a place in the exclusive 'Prize Box' situated in the pitlane. This unique experience will immerse guests in the atmosphere of the championship Showdown, offering an unrivalled vantage point for the decisive weekend of the season.

Paul Harkin, Owner of That Prize Guy, commented: “We’re incredibly excited to partner with the British Superbike Championship, one of the most thrilling and prestigious motorsport series in the UK. At That Prize Guy, we’re passionate about creating unforgettable experiences, and this partnership gives us the opportunity to bring fans closer to the action than ever before. We can’t wait to reward BSB supporters with exclusive experiences and make the remainder of the 2026 season even more memorable.”

British Superbike Championship Series Director Stuart Higgs commented: "I am delighted to welcome That Prize Guy as a new partner to the championship. Their growing sports partnership portfolio already includes boxing and football, and this new association will create exciting opportunities for our fans to enjoy exclusive British Superbike Championship experiences. At the same time, the partnership provides a valuable platform to introduce the championship to new audiences and further expand our fan engagement."

For more information visit www.thatprizeguy.co.uk

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